区域国别视角探路,聚焦海南及东南亚国际旅游产业发展新动向——酒店管理专业杨欣达老师获2025海南省哲社课题立项

近日，2025年度海南省哲学社会科学规划课题立项名单正式公布。我校旅游与酒店管理学院酒店管理专业杨欣达老师主持申报的规划课题《东南亚国际旅游产业新动向及对海南国际旅游消费中心建设的影响》成功获得立项。

此次杨老师立项的课题，是立足于区域国别学的前沿视角，系统性地探讨东南亚国际旅游产业的最新发展动态及其潜在对海南同类型产业建设和发展的启示与影响。研究将重点聚焦三大核心维度：第一，东南亚旅游国际化产业政策竞争性分析，基于政策工具类型学框架，解析泰国、马来西亚等国旅游新政的靶向维度，重点解构其供给型、需求型与环境型政策，工具的配置模式及组合策略；第二，基于东南亚代表性海岛旅游目的地案例，探索东南亚代表性海岛旅游目的地产业国际化发展经验对海南的启示；第三，结合"政策便利性－文化吸引力－环境承载力"三维理论框架构建海南国际旅游产业发展竞争力提升路径；最后，从旅游活动便利性、国际游客文化适配性及本地社区旅游活动协同参与等方面，提出海南国际旅游市场保障体系建构机制的相关建议





2025年海南省哲学社会科学规划立项名单

通过这三个维度的深入研究，该课题旨在揭示东南亚旅游产业发展的新动向、新规律，并科学评估其对海南国际旅游消费中心建设的借鉴意义、潜在挑战与发展机遇。研究成果预期将为海南对标国际先进经验、优化旅游发展策略、提升国际竞争力提供重要的理论支撑和实践参考，助力海南自贸港背景下国际旅游消费中心的深化建设。





END

图：杨欣达

文：杨欣达

编辑：柳 楠

责编:  鲍富元



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